The biggest news over the closed season was the announcement of global brand Prestone as title partner to the BRC. The number one antifreeze/coolant manufacturer in the US and a major force in the UK will be fully supporting the series with an exciting activation plan. Visitors to every round of the championship will be able to try out the Prestone Rally Simulator and have the chance to win some fantastic prizes.
Prestone products are a perfect match for the challenging conditions of the British Rally Championship as the brand ‘Excels in Extremes’. Prestone and the BRC are inviting spectators to come and get behind the wheel and set a time against the BRC professionals.
The person with the fastest time at each round will receive a Virgin Experience Introductory Rally Driving Day. The overall winner – the driver with the fastest stage time across the entire BRC season will scoop a money-can’t-buy experience.
The winner will have the chance to ride along as a passenger in a rally car, receive a behind the scenes tour of the manufacturer service areas and Rally Control during Dayinsure Wales Rally GB when the FIA World Rally Championship comes to the UK in October.
For the first round, visitors will be able to try out the Prestone Rally Simulator on Friday evening at the Ceremonial Start, situated at Jedburgh Abbey on Friday 17. The following day fans will be able to join in the fun at the spectator viewing location on SS5/8 – Elibank on Saturday 18.
Head of marketing at Prestone, Claire Fenton commented: “We are delighted to be supporting the BRC for the first time and hope we can bring even more excitement to each event for rally goers. Personally I cannot wait to try out the simulator in Jedburgh next weekend, and hope to challenge some rally fans to set impressive times!”